#Proof, straight from the dashboards
Screenshots don't lie
#Results, straight from the accounts
Numbers don't lie
Video results
Facebook & Instagram
5.8M
views
3.6M
accounts reached
434.9K
interactions
585+
days of watch time
5.2K
new Instagram followers
149K
visible reactions
10.7K
comments
8.4K
shares
2.28M
organic Facebook views
621.8K
paid Facebook views
#The story
A satirical video supporting Palestine gained widespread attention across social media and television.
Following its success, Israeli accounts launched a coordinated wave of negative reviews that reduced the brand's Google rating from 4.4 to 2.1.
We turned the attack into a public support campaign under the message: "The restaurant that hurts Israel".
#What we did
The impact
- Fast crisis response
- Negative pressure converted into public support
- Major media and television coverage
- Stronger audience relationships
- Brand reputation protected
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